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Retail Business Market Research Handbook 2019-2020
additional hardcopies $100 each
September 2018; 351 pages; ISBN# 9781577832744; $485

18th Edition, Retail Business Market Research Handbook 2019-2020 provides the most comprehensive retail market data and analyses available in any reference.

 

Retail Business Market Research Handbook 2019-2020 presents the following:

 

- Year-end and historical market data by sector

 

- Trends and current business activities

 

- Discussion of emerging e-commerce, mobile commerce, and

social commerce markets

 

- Review of the financial performance of market leaders

 

- Retail brand valuations

 

- Assessment of retail shopper satisfaction

 

- Profile of malls and shopping centers

 

- Assessment of consumer packaged goods, health/beauty/cosmetics,

home furnishings, licensed merchandise, and luxury brands

 

- Holiday, back-to-school, and back-to-college spending data

 

- In-depth analysis of supermarket and drugstore segments

 

- Analysis of the bridal and wedding market

 

Over 800 website links - directly embedded into the electronic edition - provide access to additional market research and other useful resources.

This is a biennial handbook; the 19th edition will be published September 2020.



 
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